Category
Sales of agricultural products.
Market
Ukraine.
Product
Constant Trade Group is a grain trader that has more than 15 years of experience. The company buys and exports agricultural products. The brand's product is a high-quality operational process.
Scope of Work
Formulation of the company's mission.
Brand's platform and slogan.
Creating a brand book.
Creating presentation materials.
Brand's platform and slogan.
Creating a brand book.
Creating presentation materials.
Despite the long-term experience of the business partners, the company entered the market with a new name, and first of all, the task was to gain the trust of large elevators and ports. The company needed to convey that it had entered the market seriously and for the long haul.
If you want any company to look serious, you must pay attention to its corporate identity. First of all, we figured out the big meaning of the client's business and created a brand platform, mission, and slogan. And the logo and style reflected this meaning.
The brand has an upward trend combined with sales of three main agricultural crops: rapeseed, corn, and wheat.
We collected all the layouts and rules in the brand book: colors, fonts, principles of building corporate products, as well as semantic part with brand values.
As a result, we did a lot of work — we helped the client identify their strengths and their main product and created brand packaging for fruitful communication.
